A MARKETING & DESIGN AGENCY
Want To Rank Higher On Google?
Google?
We accelerate business revenue, growth, and profitability.
Dominate Your Digital Space with Amarillo’s Premier
Marketing Agency: Web Design, SEO & Paid Ads
That’s where we thrive. Based in Amarillo, Texas, our agency specializes in local SEO and PPC strategies specifically for service-based businesses like plumbers, roofers, landscapers, and more. We build fast, mobile-optimized websites that rank in the maps and organic listings, and we manage high-converting ad campaigns with laser-focused targeting, real-time A/B testing, and call-tracking to ensure every dollar counts. While we work with a range of industries, our expertise and results are unmatched when it comes to helping local service providers dominate their market.
Business Owners
Your business has already laid the groundwork — now it’s time to accelerate growth with strategy and precision. Companies that adopt a data-driven marketing approach are six times more likely to be profitable year-over-year (Forbes). By combining proven digital strategies, conversion optimization, and performance analytics, we help you refine what’s already working and eliminate what’s holding you back.
New Entrepreneurs
You’ve got the vision. We’ve got the systems to scale it. Let’s build something unstoppable. The formula for success in business is this: You bring the exceptional product or service — we’ll make sure the world knows about it. With the right marketing, your success isn’t a question, it’s inevitable.
If you're a service-based business, showing up in local search results isn’t optional — it’s essential. When someone searches for “plumber near me” or “AC repair in [your city],” they’re not casually browsing — they’re ready to hire. But if your business isn’t on the first page of Google, most people will never even know you exist. In fact, over 90% of users never go past the first page of search results (Forbes, 2023), and nearly 70% of all clicks go to the top five results alone.
That’s why ranking well in local search is critical for service-based businesses. You're not just competing for attention — you're competing for the next job, the next phone call, the next loyal customer. If your competitors are outranking you, they’re capturing business that could (and should) be yours.
Complete the form to schedule a free consultation with our marketing experts.
Search Engine Optimization (SEO)
1 Corinthians 9:24
SEO is the is key to showing up when it matters most—local searches. 90% of users don’t go past the first page, and 75% skip ads in favor of organic results. I optimize your profile to rank higher, get more clicks, and acquire more customers and clients.
What is SEO (Search Engine Optimization)?
Search Engine Optimization (SEO) is a multifaceted digital marketing discipline aimed at enhancing a website's visibility in organic (non-paid) search engine results. It encompasses a blend of on-page strategies—such as structured data markup, semantic HTML, keyword-optimized content, and technical elements like mobile-first indexing and Core Web Vitals compliance—and off-page factors like backlink profiles and domain authority. The objective is to align a site’s architecture and content with search engine algorithms to increase crawl efficiency, indexation accuracy, and SERP (Search Engine Results Page) rankings. According to Moz and Google Search Central, SEO best practices involve continuous performance monitoring, user intent analysis, and algorithm adaptability to remain competitive in the digital landscape.
How SEO Services Can Help Scale Businesses.
Professional SEO services function as growth accelerators by deploying advanced analytics, algorithmic targeting, and conversion-driven content strategies tailored to specific business goals. These services leverage technical audits, keyword opportunity mapping, competitor gap analysis, and high-authority link-building to optimize every stage of the customer acquisition funnel. By increasing qualified traffic and reducing customer acquisition costs (CAC), SEO contributes to sustained ROI and scalable inbound lead generation. Businesses that invest in SEO can experience compounding organic growth over time, as demonstrated by insights from Ahrefs and Search Engine Journal. SEO also synergizes with other channels like PPC, email, and social media by enhancing overall digital ecosystem performance through higher visibility and content discoverability.
Custom Website Design
What Ethos † Will Do for Your Website.
A professional website design company plays a critical role in developing a high-performance, visually engaging, and user-friendly website that meets the strategic goals of your business. We offer end-to-end services including UI/UX design, responsive layout development, site architecture planning, CMS integration, performance optimization, and compliance with web accessibility standards (WCAG). They ensure your website is mobile-optimized, given that over 58% of all web traffic comes from mobile devices (Statista, 2023). Additionally, we implement technical SEO best practices such as fast load times, clean code structure, schema markup, and secure HTTPS connections, all of which are critical ranking factors according to Google's Search Essentials. This technical foundation ensures the website not only looks professional but also performs well in search engines and provides a seamless user experience.
Why a Good Website Is Important for Business.
A well-designed website significantly influences consumer trust, conversion rates, and overall business performance. According to Stanford University research, 75% of users judge a company’s credibility based on its website design, indicating that poor design can cost you potential customers before they even engage. Moreover, a study by GoodFirms found that slow-loading websites lead to a 39% drop in user engagement, while a visually appealing and easy-to-navigate site improves conversion rates by up to 200%. In an increasingly digital economy, your website often serves as the first point of contact with customers, making it a vital touchpoint for brand communication, lead generation, and online sales. With global e-commerce projected to reach $6.3 trillion in 2024 (Statista), businesses cannot afford to treat their website as an afterthought.
75% of users judge a business’s credibility based on its website—and if they can’t find you, they can’t hire you. A professional web design not only builds trust, it’s built for search engines—helping you rank higher, load faster, and convert better. Templates can’t. I can.
Paid Advertising (PPC)
Your next customer is already looking—they just need to see you first. We craft paid ad campaigns that put your business front and center, no matter the platform. While others blend into the background, you’ll stand out where it counts: in search results, in feeds, and in your neighborhood. Every click is tracked. Every dollar works harder.
What is PPC advertising?
Pay-Per-Click (PPC) advertising is a data-driven digital marketing strategy that allows businesses to bid for ad placement on platforms like Google Ads, Bing, and social media networks. Unlike SEO, which builds visibility over time, PPC delivers immediate traffic by placing your business at the top of search results for high-intent keywords. According to WordStream, the average click-through rate (CTR) for paid search ads is 6.11%, and businesses make an average of $2 for every $1 spent on Google Ads. Through precise audience targeting, A/B-tested ad creatives, and conversion tracking, PPC offers full-funnel visibility into how each ad dollar performs—making it a powerful tool for demand capture and lead generation when managed properly.
Why hire someone to run my paid ads?
While PPC platforms offer tools for anyone to start campaigns, the difference between break-even and profitable results lies in expert management—and that’s where I come in. I specialize in building high-converting PPC campaigns with a focus on ROI, not just clicks. I conduct exhaustive keyword research, craft compelling ad copy aligned with searcher intent, and continually optimize bidding strategies based on real-time performance data. Using advanced tools like Google Ads Editor, Data Studio, and conversion APIs, I ensure your campaigns scale efficiently while maintaining cost-per-acquisition (CPA) goals. My service includes full analytics integration, transparent reporting, and a flat-rate management fee—so you always know where your budget is going and what it’s earning in return.
SIMPLE PRICING
Marketing
With Transparent
Pricing
We specialize in high-impact SEO and PPC strategies designed to drive real results. Have questions or need a service not listed? Just ask — we’re here to help.
SEO Plans:
Choose from our tiered SEO plans designed to match your goals, whether you’re just starting out or scaling aggressively.
PPC Plans:
Our PPC packages are structured in tiers, so you get the right level of targeting, management, and ad spend optimization for your budget.
Ethos † Elevate:
Prefer a complete strategy? Our bundled plans combine SEO and PPC in scalable tiers for seamless, full-funnel performance.
Design
Custom built and optimized website design that is guaranteed to organically rank, convert, and create a legacy.
Rank
Utilizing all of the best new gen tactics to increase visibility. No smoke and mirrors. Just increased traffic to your business.
grow
Boost your leads and sales instantly with a hyper targeted ad campaign custom tailored to increase revenue.
Legacy Marketing